new kit day

Hotchillee is delighted to welcome a trio of exciting partners kitting out the Ride Captain in 2023. As well as supporting our bucket list events, virtual and group rides, the Ride Captains are at member’s fingertips 365 days a year via the Hotchillee app. From training tips, advice on nutrition, a helping hand to a high five, with over 300 Hotchillee events under their belts, you know you’re in safe hands with this squad.

With Sigma Sports, Ekoi and Champion System onboard, they have everything they need to support our expanding ride and events calendar, from premium helmets and eyewear to pro-grade custom kit, and their choice of the very best bikes on the market.

Hotchillee / ekoi helmet
Hotchillee / ekoi glasses

We’re proud to introduce Ekoi as our new helmet and eyewear partner. 

A brand born in the cycling heartland of Roubaix, Ekoi has grown steadily over the past fifteen years to become one of the stalwarts of the pro peloton, helping riders like Elia Viviani, Julian Alaphilippe and Nacer Bouhanni to victory. 

To celebrate this partnership, Ekoi have designed a bespoke Hotchillee range of helmets and eyewear, available now with a special 30% discount applied. 

As well as bespoke helmets and eyewear, our Ride Captains are sure to turn heads with their new custom kit from Champion System. With their own factory, Champion System is uniquely positioned to deliver Hotchillee Custom, our new full custom service, led by Brian Smith, two time professional British Road Race Champion, Olympian and Eurosport GCN pundit who recently joined Hotchillee: “We want our riders to express themselves, and add their personality to the peloton. So we’re now offering the full service directly through our website. By ordering through Hotchillee Custom, members can choose from a huge range of men’s and women’s sizes, benefit from free crash replacement, free shipping, and a lighting-fast turnaround time of just four weeks.”

Returning to offer their support once again for 2023, Sigma Sports will continue to be Hotchillee’s retail partner for 2023. From a local bike shop to a leading online retailer, Sigma Sports launched in 1992 with the aim of getting more people on road bikes and enjoying cycling. Like kids in a sweetshop, Hotchillee’s Ride Captains have chosen their bikes from Sigma Sports’ superb range of premium road and gravel bikes. Hotchillee founder Sven Thiele said: “Sigma Sports has joined us on our adventures since the very beginning, and we’re delighted to welcome their support again in the coming 2023 season.” 

Jean-Christophe Rattel, Founder of EKOI : “The partnership between EKOI and Hotchillee is a real opportunity for both entities. The Rides Captains and the community will be able to ride with high quality and high performance EKOI products with a dedicated design. For its part, the French brand is happy to meet the Anglo-Saxon enthusiasts during Hotchillee events.”

Eric Merk – GM Champion System: “We are pleased to be partnering with Hotchillee to build and grow the Champion System brand. These are exciting times for the brand that will put us at the forefront on custom cycling clothing.”