Are you biking mad?
Just 4 days to go until the start of The Alpine Challenge! If you are like most of the other participants, you have been training hard over the past few months and seeking out the biggest, the steepest and the meanest hills for miles around to test yourself against. But have you ever stopped to ask yourself why?
If you would like to find out, please answer the short questionnaire click here.
Motivational expert Marvin Faure, who is conducting this research, will be riding The Alpine Challenge and will be on hand to discuss his findings in Annecy. As well as for cyclists, there are some interesting lessons for the business world!